What you see depends on what you want

I sometimes mis-read ads, generally because I've mixed up a letter or two, or because my brain read one word or phrase incorrectly.

Today, though, I read the subject line in a piece of spam correctly and yet got it completely wrong. Why? Because I'm not an older man, I'm an under-rested middle aged woman.

The subject line was "You too can spend more time in bed!"

And my instant thought was 'AWESOME. There is a way to spend more time sleeping, less time working, doing laundry, walking dogs, cleaning the house, cooking, driving, repairing things, working a second job blah blah blah. Oh. They're selling Viagra. Ok. I get it. Oops".